by: William Zinsser
I rate this a solid 10. A book to revisit many times in the future. It has a lot to teach and I have a lot to learn - as I write more.
I would love to write like him. Humorous but straight & simple. What did I learn in my first iteration? Use precise words. Use verbs. Then use nouns. Use active tense. Use passive if necessary- but maintain the same tense throughout. Use precise colorful verbs- not flowery decorative ones. keep it short. Keep it simple. Write unambiguously. Own your point of view, your opinion. Review and edit. Remove redundancy and be clear who the narrator is. Be personal, not prescriptive. Practice everyday. Seek out beautiful writing, analyze, assimilate it.
And of course, imitate - especially the style you resonate with, clear thinking will lead to clear writing. Writing well will let you know how well you understand a subject and how well you think. Don't patronize the reader. Assume they are smart. But write logically, piece by piece. Make each sentence build up on the last in a logical, linear sequence.